
Make Every Day a Lily Day
In Week 37, we are kicking off our Lily promotion in cooperation with all the Dutch Lily Growers!
Join the Love for Lilies Creator Challenge.
Every day, customers walk into your shop looking for flowers. You help them celebrate birthdays. Say thank you. Welcome someone home. Or simply brighten an ordinary Tuesday. Now imagine if more of those customers walked out with Lilies. That’s exactly what we’re setting out to do.
This month, Van VLIET Flower Group and Love for Lilies are looking for passionate florists to become the very first Love for Lilies Creators. Not to create the biggest bouquet. Not to create the most expensive bouquet. But to create a bouquet that makes customers think: “I’d love to take those lilies home today.”
WHAT’S THE CHALLENGE?
Create your own Signature Lily Bouquet. Show how Lilies deserve a place in everyday life. Share your creation and inspire florists and consumers across the Netherlands to create more Lily Days. Because Lilies don’t need a special occasion. They create one.
WHAT WE EXPECT FROM YOU
Create a bouquet that truly represents your floral style. Show us how you would inspire customers to choose Lilies more often. During the challenge, you’ll:
? Design your own Signature Lily Bouquet
? Present it beautifully in your shop
? Capture your bouquet in photos and/or video
? Share your creation on your social media, using the following hashtags: #LoveForLilies #MakeEveryDayALilyDay #vanvlietflowergroup, and tag @van_vliet_flower_group & @loveforlilies
We’ll take care of the rest by sharing your work across our campaign channels.
WHAT CAN YOU WIN?
One Creator will win a spectacular prize: A SHOP FILLED WITH LILIES.
• A shop overflowing with a huge selection of free lilies in all shapes, colors, and sizes!
Because a Lily Day deserves a memorable reward.


